Anne Hutchingson essays

Anne Hutchingson essays Anne Hutchingson was one of the first women to settle in the New World. She first moved to New England in 1637, she had 20 children and two husbands. She moved to start because Britain wasnt allowing anyone any freedom. Hutchingson believed in the practice of her religion very strongly. She also believes that got spoke to her directly many times. She didnt speak of that for many years though. Anne Hutchingson had held many gatherings had her home in Rhode Island so she could preach her believes (keep them on a holding sounds at her home is against the law,) but Hutchingson didnt care, she went on expressing her beliefs anyway and anywhere she could and people always came to listen to her. That is until one day in 1638 she was caught at home preaching and was put on trial. The trial was called The Trial of Ann Hutchingson. The trial was held in front of the colonists of Rhode Island and went on for over 10 days. The court found her or to be done trustworthy and evil (they called her evil because she stated that she had spoken to god directly) to people that was illegal and they kicked and Hutchingson out of Rhode Island in 1639. After the trial and moved to the Massachusetts Bay Colony where she remained for the rest of her life (giving birth to three more children in getting remarried.) in Massachusetts she kept preaching war was legal and people always went to listen what she had to say. ...

Get Full Visibility Into Your Entire Email Marketing Strategy in CoSchedule

Get Full Visibility Into Your Entire Email Marketing Strategy in Email marketing. It’s 4x more effective than direct mail gets 6x more conversions than Twitter 40x more engagement than Facebook And has the BIGGEST impact on your ROI 💠°Ã°Å¸â€™ °Ã°Å¸â€™ ° Why? Your audience opted-in  to your email list. They want  to hear from you! And when you rely on email marketing as your primary channel to drive conversions, profits, and customer relationships†¦ you need a simple AND effective way to manage it. Which is why I’m excited to introduce our newest featureEmail Marketing from ! AKA the new, simpler way to manage and optimize this POWERFUL strategy inside your calendar. With Email Marketing from , you can: Seamlessly integrate with your *favorite* email marketing platform. You already have a kick-a$$ email platform you know and love, so why give it up? With Email Marketing, you can easily connect your preferred email platform to with just a couple clicks. Write click-worthy email subject linesevery time.  With Email Marketing, you can use ’s *exclusive* Email Subject Line Tester to optimize and perfect every subject line to drive more  opens, more  clicks, and more conversions. Get full visibility into your ENTIRE  marketing strategy. Say â€Å"buh-bye† to disjointed marketing content (and constantly jumping from screen to screen). With Email Marketing, it’s easy to see how your email campaigns relate to the rest of your marketing strategy and quickly make adjustments if necessary. And when it’s this easy to manage + optimize your already-powerful email marketing strategy imagine how much more  ROI you can drive with everything in one place. 😉

Legitimate Authority Essay Example | Topics and Well Written Essays - 250 words

Legitimate Authority - Essay Example According to the study  the problem with this is that it leaves the subordinate in the superior-subordinate relationship to determine whether or not to obey a command.   For instance, everyone can agree that a teacher has the ability to assign students work and grade them on the said work.   But, sometimes a teacher assigns work that a student considers inappropriate – the student believes that it is too hard or not to grade level, is too long and so on.   Should the student have the right to challenge this assignment?   And if the student challenges it, and the teacher insists upon their command, does the teacher have the right to force the student to finish the assignment, or punish them for not doing so by failing them?From this discussion it is clear that the words â€Å"accept† and â€Å"agreement† both work under mean the person, such as the student or the principle, has a choice whether they want to be part of the school or not, and that by choos ing to do so they agree that all authority above them is legitimate.   But students are often forced without their choice by law to attend schools until a certain age, and the school they attend is decided by the where they live or what their parents tell them to do rather than their own choice.   So legitimate authority, as the author talks about it involving choice, cannot function for the students; if they need to â€Å"accept† and â€Å"agree† for authority to be legitimate, as the author says, they should be able to say that none of the authority above them is legitimate.

Marketing analysis for Construction Forensic Thesis

Marketing analysis for Construction Forensic - Thesis Example Hence, we see that the construction industry has taken over a number of services that were offered by A/E consultants. The contractors have taken over a large share of the service market of A/E consultants and thus, A/E firms need to expand the services offered to retain their market shares. They need to venture into service segments such as providing financial assistance to the clients, assistance with regulations, cost analysis of project life cycle, O&M functions, and renovation services. The situation has changed dramatically for marketing professionals and construction services providers and it is not as simple as it used to be. The shift in the project delivery system and the advances in communication technology requires the architects and the engineers to change themselves from their usual procedures of working. For example, in the past architects relied on their name and recognition whereas consulting engineers relied on 80/20 rule2 , and general contractors used to bid low i n competitive bidding situations3. The A/E consultants can retain their market shares by strengthening their market niche, marketing plans that increase customer retention, and restructuring of the organization to increase flexibility in the human resource and the services offered. If we take a look at the US construction industry, it is a pretty large profitable market and the barriers to entry in the market for foreign firms are low as there have been indications that a number of foreign firms have entered the heavily civil and public works markets in California, Massachusetts, and Florida. Statistically, Construction industry is a huge one. According to the US Census Bureau, the total value of business done in 2007 was $748,4994 (in millions of dollars). Similarly, in the state of Washington, there were a total of 21,701 establishments in 2007 and the dollar value of business done was $27, 916, 1235. Construction Litigation Industry The function that Construction Litigation serve s is dealing with legal disputes that result from construction projects. The disputes could result from disagreements in construction contracts and from injury claims or accidental deaths caused by ignorant behavior. In any case, construction litigation consultants are responsible for dealing with civil lawsuits involving private parties that are governed under separate rule and regulations from those of criminal prosecution6. Several new methods have evolved in the construction industry such as design/build, at-risk construction management, built-operate-transfer methods7. Difference of opinion exists on the claims and litigations under these methods. Proponents of these methods are of the view that these methods tend to bring down the hostility of the relationship between the concerned parties, hence resulting in an overall reduction in claims and litigations whereas advocates of litigation believe that despite the use of alternate methods; these methods just place the associated risks within the construction process. Consequently, there is no significant impact on the claims or litigation. On the contrary, they believe that

The Only Imperial Power in Asia Essay Example for Free

The Only Imperial Power in Asia Essay In the nineteenth century, China, Korea, and Japan, as well as other Asian nations faced European imperialism. However, only Japan transformed its traditional society and became the only country in Asia that had colony outside. In my point of view, the Japanese success is depending on determination of the government and the strength of it reform. So what makes Japan have the determination to reform the whole traditional society entirely? Opium War: In 1840, Britain started the Opium War in China. Because of corruption of the Chinese government and Advanced British army, in the end of the war, China was defeated. Japan shocked. China, a wealth and strong empire, an advanced country Japan learned from for thousand years, failed in a war with a real empire. Japanese contemplated and hesitated. What they should do when they have to face those strong enemies. I think that one of the reason why the Black Ships arrived in Japan in 1853 and forced Japanese to accept them, and Japan did so, even with welcoming attitudes. Besides, at that time, Japan didn’t have ability to defeat those aggressors. More and more western countries came to Japan with new technologies, new products and new work system, etc. Japan is closed for too long time. After saw all those achievements from Industry Revolution by Japanese’s own eyes, they found the distance between themselves and advanced western countries. All those new things cause the fail of Tokugawa Bakufu. Meiji Restoration started. Government during Meiji Restoration: In April 6 1868, the Oath in Five Articles was published and became the basic guiding principle of the government. Meiji period began. The new government of Japan applied a lot of policy during that time. They changed the traditional society structure. Samurai was no more the lords. Businessman had more attention than before. Government also support a lot industry to get start, the earlier one is filature. In 1882, Japan Central Bank was set. Under the slogan of â€Å"Enrich the Country, strengthen the military†, in 1871, the new government set Iwakura Diplomatic Delegation to visit 12 countries in the Europe and America for almost 2 years. There were 49 government officials in the team, almost half number of the all officials in Japan government. To pay the expense of this trip, the new government used 2% of its GDP of that year. I think that this is part of the reason why Japan reformed its whole society system entirely and learned it from western countries. On the other side, 58 years after Opium War, China also had a restoration, called The Reform Movement. It was supported by the Emperor Kuang Hus, but it didn’t get support from the government officials, even not from his mother, Empress Tzu Hsi who had real power of China. Most changes and policy applied in China were surface work, didn’t change from the basic principle like what Japan did. The most obvious difference of it was that in 1890, The Constitution of the Empire of Japan was published. All those caused the failure of reformation in China. People in the Meiji Restoration: Shibusawa Eiichi, was a Japanese industrialist, founded more than 500 hundreds of modern corporations in Japan, He was a member of Tokugawa Akitake’s Delegation to the Paris World Exposition. In this trip, he observed modern European societies and culture for the first time. When he visited Belgium, the king told him the importance of steel industry and hoped Japan can buy from Belgium. Shibusawa Eiichi was so surprised; he said that a king is to sell his country’s product even when meeting guests from other place. He realized the importance of industrial of a country. Therefore, he decided to stay in European for studying. He came back to Japan in 1868 with his new thought, and got a job in economic department of Meiji government. He became a driving force in the building of a modern Japan as head of the Kaisei Kakari, or office of the Ministry of Finance in charge of reform. Okubo Toshimichi is regarded as one of the main founders of modern Japan. During Meiji Restoration, he was a Finance Minister, enacted a Land Tax Reform, and prohibited samurai from wearing swords in public, even though he was one of them. We can see his determination of changing Japan from very basic. The greatest achievement of him was the establishment of modern governmental structures. For a time he was the most powerful man in Japan. On 14 May 1878, he was assassinated by samurai. Summary: In my opinion, Japan became the only imperial power in Asia during nineteenth century, because the way it reformed. Japan’s restoration was not only applied on industry like China, but also on government system and society structure. The development on its society structure and police system helped Japan have much faster progress in industry than any other countries at that time.

Was Andrew Jackson a good president Essay -- essays papers

Was Andrew Jackson a good president Andrew Jackson was born in a backwoods settlement in the Carolinas in 1776. His parents, Scotch-Irish folk, came to America two years before his birth. His mother was widowed while pregnant with him. At age 13, Andrew joined a regiment. He and his brother were both captured and imprisoned together by the British. Their mother got them released, but his brother died on the long trip home. During his independent days, he lived in a tavern with other students. He gained a reputation for charisma, and wildness and hooliganism (Morris, Introduction). After practicing law for a few years in North Carolina, he took up a job as public prosecutor. And after another several years of practicing law, he married Rachel Donelson Robards, the estranged wife of an abusive husband. Andrew also cultivated the imposing bearing of a â€Å"gentleman†, which entailed, in those days in the South, a challenge to a duel in responses to any grave insult, or otherwise with whipping or caning (Morris, Introduction). In late 1795, Andrew was on the committee to draft a constitution. He was under some powerful men who made him the first member of the House of Representatives from Tennessee. While in Congress, he co-signed in a land speculation with partners who went bankrupt. Fortunately for him, he escaped debtors prison. He retained a lifelong distrust of banks, and paper money, which was involved in the transaction (Morris, Section 3). In an episode of Jacks...

Value Chain Analysis-Army Recruiting Company

Value Chain Analysis: Army Recruiting Company Foundation for Business intelligence Before he passed away in 1999, satirical novelist, Joseph Heller, wrote in his book Catch-22, â€Å"I had examined myself pretty thoroughly and discovered that I was unfit for military service† (Heller, 282). While in this instance, the individual was missing a leg and therefore not eligible for service, this quote has been used at times by those that have a fear or misunderstanding of the United States Armed Forces.Despite this, there is a requirement to maintain the volume of Soldiers within the United States Army and that recruiting companies develop a desire to join within the communities where they are located. Understanding the Companies valued processes allows for analysis of what operations are already being performed well and what areas can be improved to increase desire to join. As an Army Recruiting Commander it is my job to ensure that the Company I lead is producing the best product for our customers. It is described as customers because there are two entities that this company serves.The more obvious of the two is the United States Government. We receive a mission for the year, as to the Government’s goals for the quantity and quality of new enlistments to the United States Army. While it is important to this customer to receive a certain number of these enlistments at various phase lines through the year, the type of enlistment is just as vital to customer satisfaction. For best results, the enlistee should not only show educational aptitude, but also be a malleable or trainable product before they arrive to Basic Training.This customer’s requirements for success require that the company provides them an on time, quality product, in determined quantities. The other customer that this Company serves is in fact those very people that are enlisting to serve Customer Number One. Less than one half of one percent of the American population has chose n to serve in the Army during the past decade (Miles, 3). Though this number is likely to remain low, growing pressure from competing Department of Defense Agencies such as the U. S. Navy or National Guard, requires us to illustrate to the customer exactly why they should choose us as a provider.Where Customer Number One requires a high tempo turn over for their product, it is more important to this customer that service meets their specific timeline. Some customers need to begin their Army Career as soon as possible due to financial or familial responsibilities. Others have requirements to complete, such as graduating from high school or college, therefore requiring a suspended leave date. In addition to a customized timeline, it is important to understand the specific reasons why they would choose to enlist in the first place.Understanding this allows the Company to tailor the right package of benefits and job selection that meets the customers desires and replaces the need to see k opportunities with other Department of Defense Agencies. In order to meet the requirements of the Companies two customers, there are certain activities that must be accomplished. Though there are other processes that support the Company’s operations, the critical activities for mission success are marketing and research, prospecting, input management, and output management.These activities are necessary to complete services for both sets of customers and are continuously being completed. It is generally likely that many of these activities are being conducted simultaneously in order to reach final goal of a quality Soldier prepared to ship to Basic Training with a customized package of job and benefits. It is said that the first rule of sales is that people must like and trust you (Klivans, 1). Though we typically try to distance Military Recruiting from sales, this principal still applies.For many people there is a negative connotation when considering the Armed Forces as a career choice for themselves or those that they influence. Generally, this is due to lack of knowledge of what the Army or other Department of Defense Agencies is like aside from aggrandized portrayals of violence from movies, television, and news. In order to combat this ignorance, the Company has become very successful at utilizing marketing within the local area. We effectively utilize advertising and public affair in order to engage the population and inform them about the military, its benefits, and the opportunities that are available.More than 43 percent of the recruiters for the entirety of Department of Defense within the area belong to my Company. Due to this, we are able to conduct branding operations across a larger swath of area than the other services. Participation in schools and providing branded materials for on the spot dialogue or future appointments at a recruiting center allows the company to diverge potential applicants away from other services increasing com pany production.Finally, utilization of friendly influencers such as, coaches, guidance councilors, and church leaders adds to our value as they provide the message about the Army’s worth without the supposed bias. These marketing and branding activities lay the framework for mission success and market domination, but prospecting is where the literal rubber meets the road. As with the marketing, the number of recruiters in the area allows for a larger area to be covered and more school visits per day, but its knowing where and how to target potential applicants that allow for greater success.Company recruiters conduct no less than four school engagements and multiple days either calling or visiting qualified leads identified from responses to our area marketing. Each phase line, which is generally about a month, we utilize historical data to identify key â€Å"must win† zip codes. By looking back at the last two years of recruiting data, we identify these key areas whe re enlistments are more likely to come from as well as what time of the year is generally the best to prospect in these areas. The analysis of historical data also helps with understanding the approach that should be utilized when discussing a potential enlistment.We utilize this to understand when to offer the action and adventure of the Combat Services or money for college and medical degree programs. This alone plays a significant part in our success and claiming more than 40 percent of the total market share of all enlistments in our key areas. At this point we should have satisfied all of the requirements for customer number two. They are given the red-carpet treatment and provided with the specialized bonuses, job placement, and Basic training dates that meets their aptitude and preferences.They then become the input for fulfilling the obligation to Customer Number One. Though each enlistee has the customized packet and has general satisfaction from the process, it is still po ssible to have an enlistee change their mind about shipping and is taken as a loss. The acceptable standard for loss rate from the United States Army Recruiting Command is ten percent with no losses inside of 35 days (USAREC, 7). Losses that occur are generally due to pregnancy, police record, drug use, or loss of influencer support.To combat losses, Future Soldier Leaders are assigned and conduct weekly training with the enlistees. During the training these leaders provide enlistees with information and training necessary to become successful at Basic Training and in their military careers. At the end of each training the enlistees are given a safety brief to remind them of potential risks to shipping and what mistakes will cost them. This action has reduced the loss rate of the Company to approximately eight percent with significant reductions in pregnancy, drug use, and police record losses.However, loss of influencer support continues to be the primary reason for loss and genera lly result in a loss being taken well inside of the thirty day window. Losses taken before ship date due hurt the overall effectiveness rating of the Company. What also becomes a challenge is getting the enlistee to ship on time to basic training. The most important part of getting an applicant out the door is time flow management. There is an expectation that the Company can enlist a Soldier, prepare him or her for basic training, and get them out to their unit in a few weeks.Currently, the average â€Å"flash to bang,† amount of time between initial contacts during prospecting to shipping to Basic Training, is just under 50 days. Though this is above the standard timeline for stated Command policies, this timeline is faster than all other recruiting Companies in this area. Issues that extend the flash to bang timeline typically are contract renegotiations for individuals that are unsatisfied in their specialized package. Also, individuals that fail to complete school requir ements at the expected graduation time require an extension to their original ship date.In order to increase the success of the Company it is important to understand not only the areas where success is being achieved but what items can be adjusted to maximize efforts as well. For instance, though having a higher recruiter share allows for us to cover a larger area during the marketing and prospecting phases, the Marine Corps and Air Force manage to recruit a significant number of high aptitude Seniors even in our â€Å"must win† zip codes. Both services supply one specialized message and target specifically those individuals looking for careers in technology and engineering.Providing more focus on Army careers in STEM, (Science, Technology, Engineering, Math) is needed to lessen efforts by other services. Also, adjustments need to be made during the input management phase in order to diminish losses inside of 30 days to include more involvement with enlistee influencers to en sure no loss of support. Finally, contract renegotiations should be kept to a minimum. Ensuring that a thorough understanding of our customers motivators and fully address in initial package and limiting renegotiations that would extend Flash to Bang timeline are needed steps.Engendering support to join the United States Army will continue to be a daunting task. In order to make certain continued satisfaction from the two customer groups requires understanding of working processes and potential areas to improve. Through utilization of higher recruiter numbers to cover larger area, developing good marketing and prospecting processes, ensuring proper training and management through Basic Training ship date and applying fixes to deficient areas, the Army Recruiting Company can continue to meet the demands from our customers.Works Cited Heller, Joseph. Catch-22. New York: Simon and Schuster, 1961. Print Kilvans, David. â€Å"The First Rule of Sales. † Ezine Articles. N. P. , 03 O ctober 2007. Web. 02 March 2013. . Miles, Donna. â€Å"Survey Shows Growing Gap Between Civilians, Military. † American Forces Press Service. Department of Defense, 28 November 2011. Web. 02 March 2013. . USAREC Regulation 601-95. (2002). Delayed Entry and Delayed Training Program. Washington DC. Department of the Army. 12 August 2002. PDF File.

3m’s Conundrum of Efficiency and Creativity

Introduction 3M is an innovative and creative company that flourished since 1930 with the invention of masking tape and again in the 1950’s with Scotchgard the fabric protector. Then during a glue that was invented that was considered a failure in the 1970’s someone came up with the idea of taking that glue solution and using it on the back of paper to hold the paper to anything. So the invention of the post-it came out and the business really took off. in the 2000 the newly appointed CEO James McNerney implemented the Six Sigma management style.He did this because he felt the company was stale and not growing as much as he felt. This new management style is â€Å"designed to identify problems in work processes, and then use rigorous measurement to reduce variation, eliminate defects, and increase efficiency† (Nelson and Quick, 2011-363). The very things that some believe got 3M were they were, McNerney wanted to streamline the company and eliminate the wastefuln ess. Initially his idea caused a growth of twenty-two percent annually but not for long.McNerney was committed to Six Sigma and imbedded it deeply into 3M until his departure in 2005. Some experts believe that McNerney, by implementing the Six Sigma program into the company stifled the creativity and did not allow for failure or trial and error. This seemed to many a contradiction because the post-it, that brought 3M to forefront, was in fact a glue that originally did not work but because of the latitude afforded in creativity it allowed the engineers to experiment with it for something else. Issue Addressed Whether or not Six Sigma is the way to go for 3M?With the 15 percent rule of the Richard McKnight established in the earlier days of the company, creativity and innovation was in abundance. When James NcNerney took over as the CEO, he brought Six Sigma to the company. Six Sigma is the â€Å"measure of quality that strives for near perfection† (Nelson and Quick, 2011-364) Sixty percent of all corporate Six Sigma programs fail to produce desired outcomes and results. Creativity worked in creating masking tape, Scotchgard fabric protector, and Post-it Notes. Six Sigma has not produced such large scale products for 3M.Answering the Questions 1. Relative advantage of Six Sigma oTime efficient & Cost effective – eliminate the extra ideas and create the â€Å"right idea the first time† oCustomer loyalty oReduction of incidents oLower costs for providing goods and services -Relative disadvantage Six Sigma oCreativity and innovation decreases due to the lack of opportunity to come up with ideas. oComplicated process to learn and keep going oRisk of failure / fear of the unknown 2. Using Six Sigma 3M’s programmed decisions are well thought out and researched.On the other hand, their non-programmed decisions could be better because they lack the ingenuity and inputs of employees that drive new ideas. So I have to believe that because of t he rigidness of the management style does not allow for the employees to create new products and bring forth the new ideas. 3. While I am all for putting processes in place and improving effectiveness and eliminating waist, I have never been a fan of the Six Sigma process. I feel the Six Sigma, just as the expert believe, takes away the creative processes and does not allow enough flexibility for research and development. Society and business are always changing. Consumers develop needs for new products and preferences for new styles. Businesses look for new technologies that give them the competitive edge (Pace – 95). † I have to believe that research and development are the keys to staying power and any company can come up with an idea and launch a company but true staying power is coming up with new ideas and the Six Sigma is too rigid to allow for that. 4. Intuition and creativity should play the biggest role in 3M. However, with Six Sigma these two characteristics are very limited. M does not get tons of new ideas from all over in the company. 5. Preference to work would be with a company where decision making leaves room for risk and failure in search of innovation. Collaboration of multiple ideas is what created a lot of successful companies and products like Apple and Twitter. Conclusions I believe if 3M wants to grow as a company that it needs to go back to what made 3M the well known company that it is today; the leading edge technologies that were invented during the free time that was allotted for experimentation.Allow the people and engineers do the thinking and provide the latitude to experiment and give those people the opportunity to create the next big product to grow the firm and take it to the future. I feel that 3M is just in survival mode and has not really come out with anything big since the implementation of the Six Sigma program. You cannot hire great ideas or innovation, but you can hire people who have those characterist ics and provide them the tools to do just that. Six Sigma has proven to make 3M profitable in the beginning but for the long run it has hurt 3M. M has not proven to make a substantial difference from the creativity and innovative ideas and processes from before Six Sigma’s time. ? References http://solutions. 3m. com/wps/portal/3M/en_US/3M-company/Information/Resources/History/ http://www. isixsigma. com/new-to-six-sigma/getting-started/what-six-sigma/ Nelson, D. & Campbell-Quick, J. , (2011). Organizational Behavior: Science, the Real World and You. (7th ed. ). Canada: South-Western Cengage Learning. Pace, Joe. The Workplace: Today and Tomorrow. The Professional Development Series, Book One.

Daniel Burnham and John Wellborn Root essays

Daniel Burnham and John Wellborn Root essays John Wellborn Root was born in Lumpkin, Georgia on January 10, 1850. After a brief life as both a successful architect and writer, he died in Chicago Illinois on January 15, 1891. Root first went to school in Atlanta, Georgia, then near Liverpool in England at Clare Mount School. He graduated in 1869 from New York University where he was educated as a civil engineer. At Renwick Root 137). Following the disastrous fire of 1871, Root moved to Chicago in January 1872 to become a potential partner and head draughtsman with Peter Bonnett Wight who had formed a partnership with William H. Drake and Asher Carter. Soon after, Daniel Burnham entered Wights office. It was in Mr. Wights office, records Mr. Burnham, that I first became acquainted with John Wellborn Root, with whom I at once formed an acquaintance which lasted until the end of his life (Moore, 17). Burnham and Root set up Burnham and Root in 1873, with Root as the designer and Burnham the businessman and organizer (Zant en, Root 137). Although Root was nearly four years younger than Burnham, he was better trained in his profession (Moore, 17). Starting as a widespread financial crisis, the economic depression of 1873 made it a tricky time to begin a practice, but advantageous connections, including Burnhams 1876 marriage to Margaret Sherman, the daughter of John B. Sherman, lead to a series of important domestic commissions for the firm, starting with a house for Sherman (Zanten, Root 137). The alliance of Root & Burnham represented one of the first important confrontations of the older, more traditional, more fully rounded architectural craftsman w...

Definition of Clipper Ship

Definition of Clipper Ship A clipper was a very fast sailing ship of the early to mid-1800s.   According to a comprehensive book published in 1911, The Clipper Ship Era by Arthur H. Clark, the term clipper was originally derived from slang in the early 19th century. To clip it or to go at a fast clip meant to travel fast. So it is reasonable to assume the word was simply attached to ships which had been built for speed, and as Clark put it,  seemed to clip over the waves rather than plough through them. Historians differ on when the first true clipper ships were built, but there is general agreement that they became well established in the 1840s. The typical clipper had three masts, was square-rigged, and had a hull designed to slice through the water. The most famous designer of clipper ships was Donald McKay, who designed the Flying Cloud, a clipper that set an astounding speed record of sailing from New York to San Francisco in less than 90 days. McKays shipyard in Boston produced notable clippers, but a number of the sleek and speedy boats were built alongside the East River, in shipyards in New York City. A New York shipbuilder, William H. Webb, was also known for producing clipper ships before they fell out of fashion. The Reign of the Clipper Ships Clipper ships became economically useful because they could deliver very valuable material faster than more ordinary packet ships. During the California Gold Rush, for instance, clippers were seen to be very useful as supplies, ranging from lumber to prospecting equipment, could be rushed to San Francisco. And, people who booked passage on clippers could expect to get to their destination faster than those who sailed on ordinary ships. During the Gold Rush, when fortune hunters wanted to race to the California gold fields, the clippers became extremely popular. Clippers became especially important for international the tea trade, as tea from China could be transported to England or America in record time. Clippers were also used to transport easterners to California during the Gold Rush, and to transport Australian wool to England. Clipper ships had some serious disadvantages. Because of their sleek designs, they could not carry as much cargo as a wider ship could. And sailing a clipper took extraordinary skill. They were the most complicated sailing ships of their time, and their captains needed to possess excellent seamanship to handle them, especially in high winds. Clipper ships were eventually made obsolete by steam ships, and also by the opening of the Suez Canal, which dramatically cut sailing time from Europe to Asia and made speedy sailing ships less necessary. Notable Clipper Ships Following are examples of illustrious clipper ships: The Flying Cloud: Designed by Donald McKay, the Flying Cloud became famous for setting a spectacular speed record, sailing from  New York City  to San Francisco in 89 days and 21 hours in the summer of 1851. To make the same run in less than 100 days was considered remarkable, and only 18 sailing ships ever accomplished that.The New York to San Francisco record was only bettered twice, once again by the Flying Cloud in 1854, and in 1860 by the clipper ship Andrew Jackson.The Great Republic: Designed and built by Donald McKay in 1853, it was intended to be the largest and fastest clipper. The launch of the ship in October 1853 was accompanied with great fanfare when the city of Boston declared a holiday and thousands watched the festivities. Two months later, on December 26, 1853, the ship was docked on the East River in lower Manhattan, being prepared for its first voyage. A fire broke out in the neighborhood and winter winds tossed burning embers in the air. The rigging of the G reat Republic caught fire and flames spread down to the ship. After being scuttled, the ship was raised and rebuilt. But some of the grandeur was lost.   Red Jacket: A  clipper built in Maine, it  set a speed record between New York City and Liverpool, England, of 13 days and one hour. The ship spent its glory years sailing between England and Australia, and eventually was used, as were many other clippers, transporting lumber from Canada.The Cutty Sark: A late era clipper, it was  built in Scotland in 1869. It is unusual as it still exists today as a museum ship, and is visited by tourists. The tea trade between England and China was very competitive, and Cutty Sark was built when clippers had been essentially perfected for speed. It served in the tea trade for about seven years, and later in the trade in wool between Australia and England. The ship was used as a training vessel well into the 20th century, and in the 1950s was placed in a dry dock to serve as a museum.

Compare and contrast between iPad Air and kindle fire Essay

Compare and contrast between iPad Air and kindle fire - Essay Example Many people recognize the versatility of a tablet because it can function both as a smartphone and a laptop. Laptops are difficult to be carried around and a smartphone is too small to be used for some work applications, and these disadvantages led to the design of the tablets. Among the numerous tablet brands, iPad Air and Kindle Fire are the most popular. In my point of view, I prefer the iPad Air. I have seen many advertisements of the two products and I figured out that Apple is the best. This essay will demonstrate that iPad Air is more effective than Kindle Fire because the ads create stronger emotional, ethical and logical appeals. Emotional Appeal. After reading and watching the commercial ads of both iPad Air and Kindle Fire, I realized many things. Although both advertisements try to capture the emotions of the audience, the iPad Air ad connected more. The emotional appeal of the iPad Air ad is more effective because the images chosen for the ad gave the audience an idea of the different situations and places where the iPad Air and its software applications can be used (Apple, youtube.com). I can say that the iPad Air advertisement described how life looks like from one iPad Air user to another. In addition, the clarity of the images grabs the audiences emotions to try and see the difference themselves. The voice-over, the background music and images of beautiful places and different kinds of people greatly appeal to the emotions of the audience making it a very effective ad. Focusing more on the voice-over, I liked how it sounded, as if someone is reading me a poem. But other than aesthetics and delivery, the message also appealed emotionally. It was no longer just a poem being read to the audience, but more persuasive in nature, as if the audience was being courted by someone from a Shakespeare novel. At one glance, and with so much going on in the ad, I had to keep watching it over and over because with each